Set up your workspace
Brand profile
Define how igeo.ai understands your brand in Brand Hub so prompts, topics, and outputs stay aligned with how you show up.
View Markdown · AI index · Full documentation for AI
Overview
Your brand profile is the structured story igeo.ai uses to stay aligned with how you position the business, who you serve, and what you offer. You edit it in Brand Hub on the Brandbook tab; optional Audiences work lives on a second tab in the same place.
Keep it accurate when your positioning changes — prompt suggestions and downstream views stay more relevant when the profile matches reality.
What's in Brandbook
The Brandbook tab groups fields so you can refine identity, messaging, and guardrails without hunting through unrelated settings. Typical areas include:
- Basics: core identity, regions, languages, sites you care about, and who you consider the audience.
- Descriptions & positioning: short and long copy that explains what you do and how you differ.
- Personality & tone: how the brand should sound when referenced or quoted in generated context.
- Offerings: products, services, or pillars you want emphasized when relevant.
- Knowledge sources: references the workspace can lean on so answers stay grounded.
- Content guidelines: do's and don'ts for how your brand should appear in suggested or agent-driven output.
During onboarding and after
If your flow includes a brand step, treat it as the first serious review — then revisit Brand Hub whenever messaging, segments, or offerings shift. Saving meaningful updates helps topic and prompt suggestions stay in sync with your strategy.
Why it matters
A precise profile reduces generic suggestions: igeo.ai can steer prompts and themes toward the buyers, industries, and offers you actually care about. Pair updates with a pass over Prompts — accept or refine suggestions after you change the profile so tracking reflects the new story.
Accurate brand profile → more relevant suggested topics and prompts → metrics that reflect the market you are really in.